The Best Free Website Links for PR Jobs, PR associations, PR writing, photos, videos, graphics, media monitoring and PR reports.
As a public relations person, I am on a constant hunt to find interesting trends, information and the latest research for press releases, articles, blogs and other content. Stories with relevant photos, infographics and data visualization help draw the reader in, while audio and video enhance user engagement. Tracking and measurement tools help manage potential issues and monitor news coverage to demonstrate PR value to clients. That's why I wanted to share my ultimate list of FREE public relations resources and hacks to save time and money in the hope that this helps you too. Please enjoy and let me know if you have links that should be added to the lists!
PR Jobs
Finding a first public relations job can be difficult and seem impossible at times, but don't give up. There are numerous job boards -- and new ones popping every day that could lead to a dream job. Here are a few resources to view to find an internship, full-time, contract or other opportunity:
PR News
PRSA Job Center
Tech Communications Jobs
Remote Jobs
IABC Jobs
Remote Jobs 2
Full-time, Hybrid and Remote Jobs
Public Relations Professional Groups
There are several U.S. associations connected with the Public Relations Industry, the most popular being the Public Relations Society of America (PRSA), a national organization which has local chapters in cities and states. Here are links to the top 5 professional associations:
Public Relations Society of America -- National organization for PR professionals.
International Association of Business Communicators
American Marketing Association
Institute for Public Relations
Public Relations Writing
Public relations is a unique writing style that follows the same guidelines as journalists do. It is often referred to as the upside down pyramid. In this format the headline or lead is written with the most compelling information summarized in the headline, followed by details that support that key point and the 5 W's. The Who, What, Why, Where and When. The correct style for press releases is to follow the Associated Press Style Guide. This guide can be purchased or for a quick reference see below.
Associated Press Style Guide -- for questions on AP Style guidelines for news writing.
https://formatically.com/ -- free citation generator.
Media Monitoring
Many Public Relations professionals rely on a mix of paid and free monitoring services to gather, report and analyze media results and data. Here are some free monitoring tools to company mentions, keywords and news articles:
Free websites for photos, infographics, video and audio:
The blogpost is perfected, now comes the perfect picture to illustrate it. There are websites to source copyright free photos where credit to the creator and a donation is suggested but optional. And when pitching a story to the news media or any other key audience it needs to inform, engage, prove, excite and relay the information in the optimal format that will not only make an impact, but provide the tools to make it easier to report on that subject matter. Here are some free tools to help:
Free Reporting, Research and Video
Analytics and ROI are the Results that matter to the CEO when making the case of how Public Relations is impacting a product, service, company, launch or brand. There are resources to help with measurement, media metrics or to lookup the UVM of a website. Here are a few resources that can help:
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